Swiggy Introduces Pockethero: Affordable Food Delivery for Value-Conscious Consumers


Swiggy, India’s leading on-demand convenience platform, announces the launch of Pockethero, an affordable offering aimed at making online food ordering more accessible and economical for budget-conscious consumers. Pockethero offers free delivery and up to 60% discounts to ensure significant customer savings and make it the go-to economical choice for consumers. Pockethero is already live in Delhi-NCR, Jaipur, Lucknow, Chandigarh, and will be launching soon in key cities like Bangalore, Mumbai, Pune, Chennai, Hyderabad, and Kolkata.

“Pockethero aims to make food delivery accessible to a set of users who today may find online food delivery less value for money. True to its name, Pockethero delivers the best of discounts from our partner restaurants and gives free delivery on top of it to give our customers a taste of convenience without having to think much about their pockets! As a company, we keep innovating on behalf of our customers, and this is one other initiative that is being piloted by our teams” Sidharth Bhakoo, VP, National Business Head at Swiggy.

Swiggy remains committed to fostering a mutually beneficial scenario for both users and restaurant partners, reinforcing its dedication to enhancing the overall food delivery experience. Participating restaurants enjoy enhanced visibility as it becomes a go-to solution for users who find online food delivery expensive due to budget constraints. 

To discover Pockethero, users can effortlessly open the Swiggy app, navigate to the Food category, and find it right alongside the Offer zone.