With Best Sellers from SOIE, that come with a perfect blend of Comfort, Style & Innovation

LIFESTYLE

The best in Lingerie, with Best Sellers from SOIE, that come with a perfect blend of Comfort, Style & Innovation for every body type

Mumbai, 04th September 2024: SOIE, the leading lingerie brand from Ginza Industries Ltd., with its unique collection and styles is capturing the Indian lingerie market with its diverse and beautiful bra collection. SOIE’s best sellerbras range from T-Shirt Bras, Posture Correction Bras, Minimizers, Strapless Bras, or Fashion & Lacy Bras that celebrate women of every curve.

SOIE’s bras have become a favourite among women due to their comfort, style, practicality, and innovation. These are SOIE’s best seller bras taking the spotlight and redefining everyday elegance for women.

T-Shirt Bras: A favourite among customers, SOIE’s T-Shirt Bras are highly celebrated for their smooth, seamless fit that offers unmatched comfort for women of all shapes and sizes. Crafted from soft, breathable fabrics, these bras provide a flawless silhouette and are designed to be an essential piece in a woman’s everyday wardrobe.

Posture Correction Bras: SOIE’s Posture Correction Bra is engineered to support proper posture while providing exceptional comfort, combining functionality with style. This bra is designed to enhance back support and maintain ideal posture, making it a practical choice for women seeking both health benefits and a perfect fit. With the front closure, this bra has a different style with a Power Mesh Back and Cross Back Support, that enables and enhances a much better posture. Available for every body type with sizes ranging from S to 5XL.

Minimizers: Especially for Women with heavy busts, SOIE’s Minimizers are perfect and are designed to create a sleek, streamlined look without sacrificing comfort. These bras are crafted to reduce volume while maintaining a natural shape, offering a smooth, flattering silhouette that’s ideal for everyday wear and special occasions alike. The USPs of this bra is its Broad Cushioned Shoulder straps, Broad side wings with high coverage sides to eliminate side bulges too.
With a wide range in colours to suit your style, SOIE’s minimizers come in sizes for every body type.

Strapless Bras: A game-changer for versatility and support, SOIE’s Strapless Bras are designed to stay securely in place all day long. These bras offer women the freedom to wear off-shoulder or halter neck styled tops and dresses  with utmost confidence. Featuring comfortable padding and an adhesive grip, they provide both support and a seamless appearance, making them a staple for any wardrobe. For women who look for different styling and utility of this bra, it also comes with adjustable elastic straps as well as additional transparent straps.