Nishani, India’s first fully customizable jewellery brand, is set to revolutionize how modern women approach jewellery. Co-founded by the visionary mother-daughter duo Suhani Garg and Debi Nishimura, Nishani empowers women to design and personalize jewellery that evolves with their unique style, allowing them to express their individuality like never before.
The Indian jewellery market, projected to grow from USD 85.52 billion in 2023 to USD 124.70 billion by 2030 at a CAGR of 5.7% (source: Grand View Research), is ripe for disruption. Amid this growth, Nishani stands out with its unique offering—modular, customizable jewellery that blends timeless craftsmanship with modern innovation.
“At Nishani, we believe jewellery is more than just an accessory; it’s a powerful medium of self-expression,” says Suhani Garg, Co-founder of Nishani. “Our goal is to give women the freedom to create pieces that resonate with their personality and adapt to every stage of their journey.”Nishani’s modular designs form the core of its offering, enabling customers to mix, match, and create their own personalized pieces. Whether it’s necklaces that transform from casual wear to bold evening statements or earrings that effortlessly adapt to different occasions, every piece is designed to be versatile and empowering.
“At Nishani, customization isn’t just a feature; it’s an experience,” says Suhani. “We invite our customers to become co-creators, crafting jewellery that mirrors their lifestyle and celebrates their individuality. This approach makes every piece a personal story, one that evolves with them.”
What sets Nishani apart is its focus on modularity and sustainability. By encouraging thoughtful purchases that adapt to various styles and occasions, Nishani promotes long-term value and reduces waste, reflecting a commitment to sustainability in the luxury jewellery market.