Category: REAL ESTATE
REAL ESTATE – Page 4
Puravankara Limited, one of India’s most trusted and admired real estate developers, announced the launch of its newest landmark project – Purva Atmosphere in Keshav Nagar, Pune. Spread across 10 acres with 70% open spaces, this development seamlessly blends sustainable design with modern amenities, offering a truly unique lifestyle experience. Purva Atmosphere features two 30-story towers […]
Puravankara announces ‘Purva NRI Home Fest’ in Dubai for NRIs seeking luxury homes in India
Puravankara Limited, one of India’s leading real estate companies, has announced the ‘Purva NRI Home Fest,’ a special event designed to showcase its projects to Non-Resident Indians (NRIs) in Dubai. The two-day event will take place at the Shangri-La Dubai, from 10:00 AM to 8:00 PM on Saturday, 28th September, and Sunday, 29th September 2024.
The Purva NRI Home Fest presents an opportunity for NRIs to explore over 4,000 homes across 20+ prestigious projects in five major Indian cities—Bengaluru, Chennai, Kochi, Mumbai, and Pune. This event will showcase an array of luxury apartments, world-class villas, and villa plots, providing potential buyers with diverse property options to suit their investment needs.
Purva’s NRI Home Fest will showcase a comprehensive range of property options. Prospective buyers will have the opportunity to explore a diverse portfolio that includes 1-5 BHK apartments, penthouses, villas and villa plots, with sizes ranging from approximately 600 sq. ft. to 5,000 sq. ft.
Abhishek Kapoor, Group CEO of Puravankara Limited, said, “Post Covid, there is a definite interest among NRIs in purchasing a property back home that they can return to. This is evident in the numbers as money flowing into NRIs’ deposits rose by 84.4 per cent from $6.40 billion to $11.8 billion between April 2023 and February 2024. The Purva NRI Home Fest is a chance for them to experience our ‘YOU’ Philosophy, which puts the customer at the heart of everything we do. We will ensure that every NRI home buyer feels confident and supported in their journey towards owning a home in India.”
From premium luxury apartments like Purva Windermere (Chennai), Purva Clermont (Mumbai) and Purva Park Hill (Bengaluru) to the innovative Worldhome Collection projects such as Purva Somerset House (Chennai) and Purva Orient Grand (Bengaluru), there is something to match every taste and preference. For those seeking the ultimate in luxury, the Presidential Villas at the Purva Sound of Water in Bengaluru provide an unmatched living experience. Additionally, villa plots in projects such as Vanam, Raagam, and Soukhyam under the Purva Land brand offer ideal opportunities for buyers looking to build custom homes.
To ensure a smooth transition from purchase to occupancy, Puravankara offers comprehensive post-sales support. This includes assistance with loan facilitation, ensuring buyers can access financing options easily. Through Purva Streaks, buyers can also avail of customised interior design services, allowing them to tailor their new homes to their specifications. Additionally, the company provides CRM support to manage agreements and documentation. This holistic support system reaffirms Puravankara’s commitment to delivering a stress-free experience for NRIs investing in India.
Puravankara has also curated exclusive offers for this event to enhance the purchasing experience. Buyers who book during the event can take advantage of vouchers by Purva Streaks, the interior design arm of the company, ranging between Rs 1 lakh to Rs 10 lakhs.
With over 4,000 homes on display and exclusive benefits, the Purva NRI Home Fest is a must-attend event for NRIs looking to invest in India’s finest real estate offerings.
Embassy Group announces 11-Day Diwali break to promote work-life balance
Embassy Group, a leading real estate developer, announced an 11-day festive break for all its employees, to celebrate the spirit of Diwali and promote work-life balance. The Diwali break will commence from 31st October’24 and will conclude on 10th November’24, encouraging employees to disconnect from work and cherish quality time with their families. This initiative is part of Embassy Group’s ongoing efforts to prioritize employee well-being and foster a culture of gratitude and appreciation.
In addition to the extended break, Embassy Group is organising a special “Thanksgiving Lunch” for its support staff this festive season. This gesture is a token of appreciation for the invaluable contributions of the support staff, recognizing their hard work and dedication throughout the year. The company will also host its annual Diwali party for its employees, accompanied by gift distribution. These initiatives are a way to express gratitude and honour the employees who help make Embassy Group a welcoming, efficient, and thriving workplace.
“We believe that our employees are our greatest asset, and their well-being is paramount. We recognize the dedication and hard work our employees put in throughout the year, and this 11-day festive break is our way of encouraging them to disconnect, recharge, and spend quality time with their loved ones. This is essential for their well-being and will enable them to return to work with renewed energy and enthusiasm.” said Maria Rajesh, CHRO – Embassy Group.
Embassy Group is committed to creating a positive and supportive work environment, and these initiatives are a testament to the company’s values and culture. Additionally, the company also provides mental health support for all employees through the “Well-being on the Web” initiative. This comprehensive program offers access to a variety of online resources and support systems designed to improve mental and emotional well-being.
REAL ESTATE – Page 5
Irfan Razack, Chairman and Managing Director of the Prestige Group, was awarded the prestigious Karnataka Rajyotsava Award on 1st November 2024 in recognition of his outstanding contributions to the Real Estate industry and his dedication to the economic and infrastructural development of Karnataka. This distinguished honour, bestowed by the Government of Karnataka, celebrates individuals who have […]
Puravankara Continues to Display Strong Performance in H1FY24, Records INR 2,725 crores in Sale Value, up by 109 per cent
Puravankara Limited (BSE: 532891), one of India’s most trusted and admired real estate developers, recorded a sale value of INR 1,600 crores for Q2FY24. This is the highest-ever for any quarter since inception, a 102 per cent increase, compared to INR 791 crores of sale value in Q2FY23.
The company also achieved a sale value of INR 2,725 crores in H1FY24. Up by 109 per cent when compared to INR 1,304 crores in H1FY24.
Commenting on the update, Ashish Puravankara, Managing Director, Puravankara Limited, said, “For the second quarter of FY24, pre-sales have increased more than twofold, showing a remarkable growth of 102 per cent compared to the same period last year.
With a robust pipeline of upcoming project launches, we are confident that we will sustain the momentum of pre-sales growth. These new launches are complemented by noteworthy achievements in sustenance sales, supported by efficient and swift execution, resulting in a 70 per cent year-on-year increase in collections.
These continuous improvements signify our company’s commitment to optimising operational efficiency, enhancing profitability, and strengthening our financial foundation.
As we embark on the path of driving incremental growth, our focus on new acquisitions is a key element of our expansion strategy. By strategically identifying and integrating businesses that complement our strengths and objectives, we aim to diversify our portfolio, enter new markets, and capitalise on emerging trends. We are confident to maintain the sturdy growth in pre-sales driven by new launches as well as sustenance projects.”
Mitesh Shah & Surbhi Group : well-positioned to become a dominant force in real estate sector
Drawing on the journey of Mitesh Shah, a seasoned civil engineer and founder of Surbhi Group, one can trace a blueprint of success built on trust, quality, and a deep understanding of Mumbai’s real estate dynamics.
Since its inception in 2000, the company, formerly known as Surbhi Construction, has carved a niche for itself, particularly in the redevelopment of aging housing societies in Mumbai’s western suburbs, transforming the urban landscape one project at a time.
Widespread backing: Surbhi Group is sponsoring several of the biggest Navratri events for 2025, including Navrang Navratri, Showglitz Navratri Utsav, Rang Raas 2025, and Rangtaali 2025.
Company vision: Mitesh Shah views the sponsorships as a way to “bring people together through these cultural festivities, fostering unity and joy”. He believes supporting traditions helps enrich the community experience and create a deeper connection with attendees.
Enhanced celebrations: Through Surbhi’s support, Navratri events in Borivali are seeing added premiums and elevated experiences, including larger, air-conditioned venues and enhanced production value.
A journey of rebuilding trust and communities
Mitesh Shah’s journey in the real estate sector began over three decades ago, not as a developer, but as a contractor. This foundational experience gave him a ground-level understanding of project execution, instilling a profound appreciation for structural integrity, transparent processes, and timely delivery.
This hands-on background became the bedrock of Surbhi Group’s philosophy: that every project, especially redevelopment, must be driven by trust and precision. In a city where real estate transactions can be complex, Surbhi Group’s focus on transparent dealings and quality craftsmanship has established it as a reliable name.
The group’s specialization in redeveloping old housing societies is particularly significant. Mumbai’s rapid expansion and infrastructural challenges have left many legacy buildings in need of modern, safer housing.
Surbhi Group has been instrumental in this transformation, leveraging its expertise to convert decaying structures into contemporary, future-ready homes. By collaborating with housing societies, the company not only rebuilds buildings but also re-establishes trust within communities.
Community engagement: The group’s sponsorship is a strategic move to engage with a large audience and strengthen community bonds, which Shah believes fosters positive relations and can lead to future business opportunities.
Landmark projects and partnerships
Over the years, Surbhi Group has successfully delivered over 20 turnkey projects, encompassing more than 10,00,000 sq. ft. of residential space. In its ambition to provide thoughtfully designed, quality living spaces, it has also forged partnerships with some of India’s most respected real estate companies. Collaborations with industry leaders like Tata Realty, Tata Housing, Mahindra & Mahindra, Pashmina Developers, and Zuari Infra highlight the group’s credibility and commitment to excellence.
Surbhi’s work can be seen across Mumbai’s suburban landscape:
Dias House, Vile Parle (West): As one of Surbhi’s most luxurious projects to date, it exemplifies the company’s ability to create high-end residential spaces with world-class amenities and scenic views.
Rijin Pride and Rijin Twinstar, Borivali (East): These projects showcase a blend of luxury and nature, offering residents modern living with a touch of tranquility.
Surbhi Complex, Kandivali (West): Delivered in collaboration with other developers, this project is a prime example of Surbhi’s capacity to execute large, well-planned residential complexes.
Diverse Portfolio: The group’s portfolio includes a range of developments, from high-end luxury residences to more affordable housing, catering to the diverse needs of Mumbai’s population.
The way ahead: Redefining the urban lifestyle
Under the visionary leadership of Mitesh Shah, Surbhi Group is not just building homes but “Redefining the Urban Lifestyle”. Looking ahead, the company has an ambitious expansion plan to further transform Mumbai’s suburbs with more residential and commercial projects. This includes:
- Sustainable and dynamic projects: Continuing to focus on building sustainable, dynamic, and future-ready projects that meet the evolving needs of urban dwellers.
- Community-centric approach: Designing projects that foster community living, with lifestyle-driven amenities and modern architecture.
- Leveraging technology: Incorporating state-of-the-art technology and exquisite design to deliver superior-quality living spaces.
- Expansion across market segments: Expanding its footprint to address the full spectrum of the real estate market, from affordable housing to cutting-edge commercial spaces.
The future for Surbhi Group is defined by its core values of quality, innovation, and customer satisfaction.
By continuing to build on its solid foundation of trust and leveraging its decades of experience, Mitesh Shah and Surbhi Group are well-positioned to become a dominant force in Mumbai’s real estate sector, creating long-term value for both residents and the broader community.
APEX Acreages Private Limited Appoints Ms. Harleen Kaur as Chief Human Resource Officer
APEX Acreages Private Limited, one of the most credible names in the Gurgaon real estate industry, proudly announced the appointment of Ms. Harleen Kaur as its Chief Human Resource Officer (CHRO). In this pivotal role, Ms. Kaur is set to revolutionize APEX’s human capital strategy with her dynamic vision and unwavering commitment, fostering an environment of empowerment across all fronts. APEX, an ISO 9001:2015 certified company, is managed by professionals known for their services rendered as a leading company in advisory, brokerage, and consultancy projects.
With over 20 years of experience, Ms. Kaur’s extensive and varied background across sectors exemplifies a legacy of unparalleled achievement and proficiency. Her breadth of experience is poised to propel APEX to unprecedented heights of success, underlining its commitment to being the industry leader and redefining what it means to deliver exceptional services in real estate.
“I am thrilled to welcome Harleen to the team,” stated Mr. Karan Khanna, Founder and Managing Director of APEX. He went on to add, “Her understanding and proven track record in human resource management underscore our steadfast dedication to promoting a culture of collaboration and growth.”
Ms. Kaur’s appointment will be significant in driving APEX’s growth and realizing its true potential as it continues to forge ahead on this journey of excellence. It serves as a cornerstone in shaping all future endeavors and nurturing a workforce poised for unparalleled success.
“I am deeply honored and excited to embark on this journey with APEX as the Chief Human Resource Officer,” remarked Ms. Harleen Kaur. “The opportunity to collaborate with such a prestigious organization is both profoundly inspiring and motivating. I am fervently dedicated to leveraging my expertise to contribute to the company’s accelerated vision, growth, and success.”
Puravankara launches Purva Soukhyam in Chennai : A new ‘Wellness’ themed plotted development project
Purva Land, the plotted development arm of one of India’s most admired and trusted real estate developers, Puravankara Limited, has launched a new ‘wellness’ themed plotted development project in Guduvancheri, Chennai.
Launching Phase I as part of a ~120 Acre development, this will be Purva Land’s largest project in the city. The project comprises more than ~2,200 plots ranging from ~600 Sq. Ft. to ~5,000 Sq. Ft. and has 35+ amenities for the community, including a 30,000 Sq. Ft. clubhouse. Keeping in mind the consumer needs, 80% of the plots are in the range of ~800 Sq. Ft. to 1,800 Sq. Ft.
The project aims to integrate this holistic approach into contemporary wellness spaces to promote harmony, balance, and overall well-being among individuals and the community. Additionally, plotted development projects by Purva Land offer several advantages, including land parcels across prime locations, clear titles, relevant government approvals, superior infrastructure, and the benefits of community living.
On the occasion of the launch, Abhishek Kapoor, Group CEO of Puravankara Limited, said, “Purva Soukhyam is designed to provide residents with a comfortable and balanced lifestyle and marks a paradigm shift in the plotted development space in Chennai. With its comprehensive wellness-focused amenities and facilities, sustainable design, and integration with nature, this project will offer a serene and healthy living environment to enhance the quality of life for its residents.”
Post-pandemic, the demand for plotted developments has been on the rise across the country. This is driven by a preference for open spaces and a desire for homes with custom designs, offering personal outdoor areas and dedicated work/study spaces. On the increasing appetite for plots in the city, Abhishek Kapoor said, “For homebuyers, plots offer flexibility to build one’s home as per their preference and time frame. Additionally, plots by reputed developers also offer safety and create an appreciating asset for the customers. For developers, plotted developments offer the ability to sell volumes, realise cash flows and turn the project around faster. Interestingly, 80-85% of our demand is by end users.”
Purva Soukhyam will feature health and fitness programs, yoga and meditation classes, spa services, nutritional counselling, sports courts, swimming pools, outdoor fitness areas, walking and cycling tracks, meditation zones, green spaces, and community gathering spots promoting an active lifestyle.
Strategically located in Chennai’s southern region, the project is just 10 minutes away from Grand Southern Trunk Road. The Chennai International Airport is around 20km and can be easily reached in 35 minutes via NH 32. Besides excellent connectivity, the project enjoys good accessibility to several reputed educational institutions and healthcare facilities.
This will be Puravankara’s latest venture into Chennai’s rapidly growing plotted development market. The company launched a music-themed project, Purva Raagam, in Thirumazhisai earlier last year.
Purva Soukhyam is registered under Tamil Nadu RERA (TN/35/Layout/4355/2023; TN/35/Layout/4356/2023) and is slated for possession in December 2027.
Prestige Group extends a helping hand to Blind Schools and Orphanages on World Food Day
Prestige Group, a leading real estate developer in India, takes immense pride in announcing its steadfast commitment to making a meaningful impact on World Food Day. In a heart-warming gesture, the company is extending assistance to blind schools, old age homes and orphanages across Bangalore. This unique initiative underscores Prestige Group’s unwavering dedication to social responsibility.
World Food Day, observed on October 16th, serves as a poignant reminder of the pivotal role that food plays in our lives. It highlights the critical importance of food security and hunger relief. In alignment with this, Prestige Group has united to raise awareness about food-related concerns and work towards eradicating hunger.
Prestige Group has generously contributed a substantial quantity of non-perishable food items to various organizations in Bangalore that cater to visually impaired and orphaned youngsters. This endeavour not only addresses immediate food needs but also underscores the significance of supporting underprivileged segments of our society.
Ms Uzma Irfan, Director, Corporate Communications, Prestige Group, stated on this occasion, “We believe that true success is measured not only in business achievements, but also in the positive impact we create in the lives of those in need. On World Food Day, we continue our commitment to making a genuine difference in our society by extending a helping hand to blind schools and orphanages. With compassion and action, we can improve the lives of others.”
Lt. Col. Milan Khurana (Retd), Executive Director of Human Resources at Prestige Group, expressed, “At Prestige Group, we are deeply committed to enriching lives beyond the realm of our business endeavors. On World Food Day, we extend our support to the needy. This aligns with our core values and we firmly believe that by collaborating, we can create a significant impact to brighten the future of these exceptional individuals.”
During the distribution event, Prestige Group employees personally delivered food supplies to the beneficiary institutions. It was a day brimming with compassion, joy, and the spirit of generosity, all of which epitomize the organization’s guiding principles.
Prestige Group urges other businesses and individuals to work together to make a difference in their areas on World Food Day. Small acts of kindness may have a big impact on those who are less privileged
Assetz Acquires 11.5 acres of Land in East Bengaluru
Assetz Acquires 11.5 acres of Land in East Bengaluru, Backed by Motilal Oswal Alternates The acquisition adds an estimated GDV of INR 1400cr to the residential portfolio Bengaluru, August 05, 2025: Assetz, one of Bengaluru’s leading real estate developers, has acquired a 11.5-acre land parcel on the Old Madras Road (OMR)/Hoskote Highway in East Bengaluru to develop a luxury residential community with an estimated Gross Development Value (GDV) exceeding INR 1,400 crores.
This strategic acquisition, which includes a portion of joint development with Vanshee Builders & Developers Pvt. Ltd, is supported by a funding partnership with Motilal Oswal Alternates which is among the largest domestic real estate credit funds in India. Envisioned as an upscale residential project with highway facing support amenities, the development will span 1.4 million square feet of Saleable Built-up Area (SBA) housing approximately 800 units.
This move further strengthens Assetz position in East Bengaluru, a market where the company has made its mark with successful projects such as Marq, Bloom & Dell, Sun & Sanctum, 66 & Shibui, etc. Sunil Pareek, Executive Director, Assetz, said “Strategic land acquisition has always been fundamental to our development approach, laying the groundwork well before execution begins. The association with Motilal Oswal Alternates aligns with our philosophy of partnering with institutions with deep understanding of real estate to back high-quality real estate developments.
In the past 2 years alone, we have secured a pipeline of 17 million square feet across 19 projects with the potential to deliver 9,000 homes. With 10 launches this year, we are committed to delivering homes that offer long-term value to our buyers and communities alike.” Anand Lakhotia, Managing Director & Co-Head (Real Estate) at Motilal Oswal Alternates, commented, “Having recently announced the final close of our sixth real estate fund, through which we raised INR 2,000 crore, we are well-positioned to support quality land acquisitions. This association reflects our belief in Assetz’s vision of a professional residential platform with established execution capabilities.
Their emphasis on good governance, supported by a steady track record, is in line with our strategy of investing in top-performing developers.” “Looking from the lens of our commercial and hospitality experience, Assetz stood out for their professionalism, design sensibilities and a strong track record, aligning to our values, which made Assetz our natural choice for the transaction” said Dympna Reddy, Director, Vanshee Builders & Developers Pvt. Ltd, from the landowner group.