Tuesday, May 30, 2023

Dettol Banega Swasth India (DBSI) launched hygiene focused Tamil music album- Folk Music for a Swasth India’ in collaboration with Hindu Tamil Thisai and Gramalaya in Chennai. Composed by James Vasanthan, the album has 5 songs and will be available to Spotify users across the globe starting today.

The music album was launched by Thiru. Ma. Subramanian, Minister for Health and Family Welfare, Govt. of Tamil Nadu, Sh. Ravi Bhatnagar, Director, External Affairs and Partnerships, Reckitt- South Asia, Shankar V Subramaniam, Chief Operating Officer, Hindu Tamil Thisai, James Vasanthan, Music Composer, Hygiene Music Album, Padma Shri Sai Damodaran, Founder & CEO Gramalaya in the presence of students, teachers, doctors, and parents.

With an aim to encourage a healthy self-care hygiene routine among children, the Tamil Hygiene Music Album has been created emphasizing the best hygiene habits through folk music of Tamil Nadu. The song, ‘Let’s make Tamil Nadu healthy’ is sung by Asal Kolar, ‘Hygiene at School’ is sung by Velmurugan, ‘Hygiene at neighbourhood’ is sung by Antony Dasan, ‘Significance of Handwashing’ is sung by Isaivani and ‘Hygiene at Home’ is sung by Krishaang. Each song is composed to tunes that everyone can hum along to and the lyrics are meaningful. The composition is such that these songs will appeal to audiences across all age groups, including Gen Z and millennials. The songs focus on the key highlights from the Dettol School Hygiene Curriculum which are culturally adaptive.