Tuesday, June 6, 2023

The Ultimate MamaMove Leggings is a product that supports expectant mothers through their pregnancy by celebrating all stages of this journey. These special leggings have been designed to deliver an ultimate comfortable fit and increased mobility for active moms-to-be: So that moms can continue to live active lives even in this nine month period!

With the launch of The Ultimate MamaMove Legging, BlissClub as a brand has paid attention to the otherwise overlooked requirements for comfortable and functional active lifewear for pregnant women who have limited options when it comes to clothing during this crucial period of their lives.

Recently, BlissClub conducted ‘The Positive Test’ campaign where they asked women to celebrate the great news of their positive pregnancy test on social media, for a celebration of this happy news. BlissClub then arranged for a giveaway of 100 pairs of The Ultimate MamaMove Leggings to 100 expectant mothers around the country. Several pregnant women contacted the brand with their pregnancy reports. The brand has dispatched the leggings with the beaming hope that all moms around can keep #MovingIt through their pregnancy and beyond and know that their are active wear clothing options for them too

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Made with their signature CloudSoft fabric– brushed yarns that are super soft and breathable over the belly- the supportive spandex stretch keeps both baby and mum feeling comfortable, compact and supported with over-the-belly coverage.  While the moisture-wicking technology keeps the wearer cool and comfortable throughout the day, the flatlock seams prevent chafing, rashes and irritation on the skin.

BlissClub’s origin stems from the genuine requirements of women not getting ready-to-wear activewear that truly meets their needs – from pockets, to correct sizes, no roll-downs on the waist and having the correct lengths at the ankles. Staying true to it’s origin, the special leggings boasts of an over-the-belly panel and high waistband which expands to accommodate baby bump through the 2nd and 3rd trimester thus providing high coverage and the best fit over the tummy.  The crotch-gusset keeps awkward camel-toe situations at bay. It also has two pockets to carry essentials. Whether going out for a light fitness practice or running errands, expectant moms can now safely leave their bags behind and have options to be active and free.

Size Inclusivity, celebrating and normalizing all shapes and sizes is also something BlissClub takes seriously– Having redefined the standard clothing size chart, BlissClub has designed these leggings for all Indian body shapes and sizes, So mamas-to-be from XS to XXXL can grow comfortably and confidently.